marketing

Twitter – Thanks for the new friends

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twitter_symbol I am in love with Twitter, I admit it.  It was one of those loves that sneak up on you.  You know how when you first met someone you fell in love with you were like – not impressed.  But, then, they did things that made you like them more and more until before you knew it – you were madly in love.  That’s how Twitter and I became an “item”.  But, this post is about mindset and marketing from one of my new Twitter friends – The Daily Blonde.  The first lesson I learned from her is that she’s real.  What she writes is who she is – and it’s very entertaining to boot.  So, when you’re thinking of marketing your product – always be yourself.  Sure, some people won’t like you – but who cares?  The ones who stick around will fall in love with you.   And that’s what’s important.  Besides it’s so much easier to be yourself than to imitate other people.  If we want those other people – we’ll go see them.  That’s why you’re here – because you’re different.  

But, back to Blondie.  So, we were on Twitter this past Sunday and she made a Tweet about her blog.  I was curious and clicked her tinyurl and read the whole post.  She answered Tweets that people had sent her in her funny, snarky way – I laughed out loud.  And, it’s tough to make me laugh, I’m a tough crowd.  Not because I’m bitchy – because I do stand up – so I’ve been around funny a lot and get sort of immune to it.  

And, from a marketing standpoint – take note – inviting questions and then answering them on your blog is a marketing tip.  Great way to get content without having to pull it all out of your own grey matter.

So, take a trip over to The Daily Blonde.

And, if you’re not on Twitter – what are you waiting for?  You can follow me there at www.twitter.com/leeannprice.

And, by the way, now I’m challenged to come up with a cute alias like The Daily Blonde.  I guess The Daily Brunette wouldn’t be an option…

Behind the curtain

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I’m parting the curtain to tell you why I’m posting all this inspirational, mind-set, self-growth info.  It’s because I’m studying and implementing it like mad.

It’s also because as a soul-entrpreneur, I believe that your mind-set is THE MOST important factor for your success.  Yes, I shouted, because I’m that passionate about the fact that having a positive mindset along with strategic marketing that promotes a good product will give you fantastic results.

In fact, I am writing a book about this very subject.  The book is about women soul-entrepreneurs, woman who have developed their passion, what they truly love to do, into six figure and in some cases million dollar businesses.  And, they are using the internet as their place of business.  They don’t have retail stores, they don’t sell shoes or widgets – they sell information.    And, their products are all so different yet they share these qualities – a positive mind set, courage and faith.  They also are givers – they give of themselves and get back far more than they give.  In fact, the more they give – the more they receive.   And, they want to impact the world in a positive way.  That’s big thinking.

So, here’s a peek at my other passion – business and marketing.  That’s why Seth Godin’s blog is the only blog I recommend at the moment.  He has such great insights into marketing and life really that I relish his posts.

So, you’ll start to see a mix of mindset and marketing here – I hope you like it.

Unconditional Olympic Love

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When it comes to rooting for Olympians – they truly get my unconditional love.  I find myself rooting for people I’ve never seen before just because they’re from the country I live in.

How’s that for a strong belief?  I don’t care if the other athletes are nicer people, better athletes, have cooler uniforms or are hotter eye candy – they’re not from my country so they’re off my radar.

Why do I do this?

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Personality – You’ve got one – use it

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Why do I start this blog talking about personality? Because it sets you and your business if you have one, apart from every other person on the planet.

I’ll show you mine – if you’ll show me yours. I think I got in trouble for that in grade school, but that’s another post.

Example: I’m a mall walker, I do 2.5 miles about 5 times a week. I would rather walk the mall, than my neighborhood, but that’s just me. As I walk past the stores, I notice the attitude that the mannequins have, the way they are posing, in Nordstroms, some of the female mannequins are naked. I’ll let you guess whether or not they’re naked in Brooks Brothers. You can tell the personality of the store by the decor and the music. Abercrombie and Fitch tells me that unless I have something in common with barely clothed teen boys – go to Ann Taylor. The music is blaring, it’s very dark and hip and cool and totally not me. They might as well have a big sign out front saying – you’re too damn old to shop here, but come in if you’re shopping for your kids.

That’s attitude, it’s personality – and it works. It identifies Abercrombie, tells me who they are and whether or not I should be there. They don’t care who they turn off with the pictures and the music – they’re secure that their raving fans will find them.

This is a great lesson if you’re in business – let your attitude show. It will lure your ideal clients to you like a magnet. And it will keep the clients you don’t want shopping somewhere else.

If I do this blogging thing right, then you’ll be able to tell a lot about me by my posts, the videos I put up, the way my blog looks and if you like what I say and how I say it, you’ll come back.

And, if not, you may be at Abercrombie and that’s cool with me…